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London, 6 February 2007: Electric Word plc acquires ArkSports Limited and
Sport and Technology ArkSports Limited is delighted to announce that it has been bought by Electric
Word plc, the specialist information publisher, which owns SportBusiness Group
plc (SBG). As well as offering research and consulting services in the areas of
technology, broadcast, sponsorship and events, ArkSports publishes the highly
acclaimed e-newsletter Sport and Technology (www.sportandtechnology.com),
which has over 6,200 subscribers within the business of sport. ArkSports also
produces Sport and Technology: The Conference and runs the Sport and
Technology Executive Club (STEC) which held its latest networking event on 25
January 2007 at the Houses of Parliament in London. ArkSports' clients include broadcasters, technology companies, global
sponsors, rights owners, financial services companies, bookmakers, sports
internet companies and governmental organisations. ArkSports' Managing Director and Editor of Sport and Technology, Rachael
Church-Sanders, will join SBG as a consultant. As well as previously being a
Director at SBG and Head of Reports at Financial Times Media & Telecoms,
Rachael is the author of several leading industry reports such as Sport on the
Internet, The Global Business of Sports Television, Bidding & Hosting: The
Guide to Successful Sporting Events and The Global Business of Poker. She is
also a regular speaker at conferences in the industry. Commenting on the deal, she said: "I am thrilled to be returning to SBG at a
time when the company is undergoing exciting changes since its own acquisition
by Electric Word. The experience and resources offered within the company can
only benefit the Sport and Technology brand and products." ENDS Notes to Editors Electric Word is a specialist information company comprising two divisions:
Public Sector Management Information and Sport. Electric Word employs many
publishing formats, including newsletters in both paper and electronic media,
conferences, books, special reports and online training. It has a particular
strength in renewable subscription products, which in 2005 accounted for 72%
of turnover. SBG's titles are read by those involved in the business of sport and include:
SportBusiness International magazine and website, the trade publication of
international sports business with a worldwide readership of senior rights
owners, broadcasters and intermediaries; the BritSport yearbook and directory;
i-Gaming Business magazine, serving the international online and mobile gaming
industry; a range of high-value special reports; and TV Sports Markets, a
subscriber-only newsletter analysing and reporting on television sports rights. Enquiries:
Philip Savage
Electric Word plc
+44 (0) 20 7954 3430
philip.savage@electricwordplc.com
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